Job Description :

Job Title: Product Manager 

Direct Client: AT&T 

Job ID: ATT00036798 

Location: El Segundo, CA 90245 

Duration: 6-12+ Months with possible extensions 

Interview Process: Phone/WebEx 

Number of Positions: 1 

*** Candidate required to be a U.S. Citizen or U.S. National*** 

*** Remote will be considered, strong preference for someone on the west coast or Midwest (not East Coast) 

*** Standard business hours, occasional OT with pre-approval. 

 Required Skills: 

Product Management: 

Digital Marketing exp: 

Project Management: 

Top 5 Skills / Additional Job Posting Description Details * 

• Digital Marketing Experience/Understanding of Digital Marketing Space
• Project Management Skills
• Understanding of marketing analytics and ability to tell stories/gain insights from data
• Time management (ability to work in a fast pace, dynamic environment)
• Communication skills (written/verbal) – ability to translate complex ideas into simple strategic direction. 


Roles & Responsibilities:  

1) Manages cross-functional teams through functional requirements gathering, implementation and validation through to initial launch or lifecycle of a service.  

2) Defines functional requirements for wireless services.  

3) Manages product development including product requirements gathering and definition, project planning, project management, budgeting, financial acumen, test design and execution, long term tactical roadmap and release management and planning.  

4) Communicates product requirements to various organizations such as IT, Engineering, Supply Chain, Customer Care, Sales.  

5) Leads vendor selection process, delivery, quality required.  

6) Develops, maintains, and distributes, standard project management deliverables for the successful launch of new data applications and devices, including implementation plan, project schedule, issues & action items log, meeting minutes, risks assessment and contingencies.

As part of the video Go To Market team your main responsibility will be to drive consumer awareness, engagement and subscriber acquisition for AT&T video products through the development of marketing strategy, 360 marketing plans, positioning, messaging, and cross-functional leadership on tactic execution. Sounds like a lot, huh? Don’t worry. You’ve got this!
• Develop succinct and powerful Marketing Briefs
• Define impactful product positioning and messaging supported by research, competitive intelligence, and data
• Collaborate with Advertising on Mass Media strategy
• Collaborate with Direct Marketing, Digital, Paid Search, Social, and dotcom teams to ensure product messaging is aligned
• Manage marketing co-op efforts to support video expansion
• Partner with the product team, communicating the product roadmap to key stake holders
• Oversee the relationship between legal and marketing.
• Continuously analyze and seek opportunities to improve results.
• Work cross-functionally with key organization like product, pricing, legal, and PR to plan and execute the go to market strategy


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