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100% remote work - Need PARDOT EMAIL MARKETING MANAGER
Remote, Work from Home
Remote
Work from Home
00000
Date
: Oct-03-22
2022-10-03
2023-09-23
100% remote work - Need PARDOT EMAIL MARKETING MANAGER
Remote, Work from Home
Oct-03-22
Work Authorization
US Citizen
GC
H1B
EAD (OPT/CPT/GC/H4)
Preferred Employment
Corp-Corp
W2-Permanent
W2-Contract
1099-Contract
Contract to Hire
Job Details
Experience
:
Senior
Rate/Salary ($)
:
Market
Duration
:
36
Sp. Area
:
Sales, Marketing
Sp. Skills
:
Marketing Manager
Consulting / Contract
CONTRACTOR
Direct Client Requirement
Remote Work from Home
Required Skills
:
No Details
Preferred Skills
:
Domain
:
IT/Software
Work Authorization
US Citizen
GC
EAD (OPT/CPT/GC/H4)
H1B
Preferred Employment
Corp-Corp
W2-Permanent
W2-Contract
1099-Contract
Contract to Hire
Job Details
Experience
:
Senior
Rate/Salary ($)
:
Market
Duration
:
36
Sp. Area
:
Sales, Marketing
Sp. Skills
:
Marketing Manager
Consulting / Contract
CONTRACTOR
Direct Client Requirement
Remote Work from Home
Required Skills
:
No Details
Preferred Skills
:
Domain
:
IT/Software
Steneral Consulting Inc
Newark, DE
Post Resume to
View Contact Details &
Apply for Job
Job Description
:
100% Remote
We need someone who lives and breathes all things email marketing.
The right candidate has only done email marketing in their career, not digital marketing managers, not SEO OR SEM, but email.
MANAGER NOTES:
We need someone with a lot experience on the strategy side of things.
They will be responsible for the strategy and execution of around 1,500 - 2,000 email campaigns per year across 10 specialties.
Someone who managed all of this for an agency might be an interesting fit
Manager notes - looking for a contractor to help manage/oversee our email program. They would need Pardot and HTML / CSS experience.
We love self-starters with positive attitudes and high levels of motivation. Our perfect candidate is a goal-oriented individual who is an adept problem solver who works hard to ensure that they exceed objectives and constantly improve their methods. They work well under pressure and can juggle multiple tasks and meet deadlines consistently.
We are looking for a rockstar who loves all things email marketing.
Qualifications:
Strong project management background in email marketing campaigns
Deep experience with email automation, including the building and optimizing of campaigns and
managing customer profiles
Outstanding analytical, quantitative, problem-solving, and critical thinking skills
HTML/CSS experience is a plus
6+ years of experience in email marketing
Expert knowledge of Pardot and Salesforce
Bachelors Degree preferred
Responsibilities:
Email Marketing Manager will own, maintain, optimize, and report on our e-mail and nurture campaigns.
The Email Marketing Manager will utilize email communication tools (Pardot, Salesforce, Drift, others) to market products and services and increase brand awareness.
They will be an expert in the usage of email communications and develop marketing strategies and distribution techniques in order to execute campaigns that successfully engage consumers and ultimately drive profit.
This will require a dynamic and detail-oriented marketer who can learn quickly, be a part of a larger team but also work independently, operate at scale, and execute delivery with acute attention to detail in a fast-paced environment.
You will work closely with our vertical marketing managers, content team, and design team to improve communications and send the right message at the right time to the right audience.
Develop and manage our comprehensive email marketing program to acquire new customers and retain existing customers.
Strategically contact consumers, reaching out to specific subsets based on targeted audience and identifying email best practices and email calendars based on effective campaign timing.
They will design contact methods that not only target the appropriate consumers but also develop audience bases that are optimized for retention.
Work cross-functionally to project manage, research, build, and implement new email and nurture campaigns for audience growth and retention.
Throughout the course of an email marketing campaign, the Email Marketing Manager will manage email lists for the campaigns and create an ongoing schedule of content.
They identify and address any technical issues with the campaign in conjunction with the IT department.
Throughout the campaign they monitor performance and make adjustments accordingly.
Analyze the performance of email campaigns and unveil insights and opportunities to improve customer engagement
Track and report success metrics, KPIs and insights for all email campaigns and other key activities.
After each email marketing campaign, the Email Marketing Manager will generate and analyze data from the campaign in order to identify strengths and weaknesses. The Email Marketing Manager will use their assessment in order to better optimize future email marketing campaigns.
Manage our marketing automation platform (Pardot) to execute and report on email marketing campaigns and nurture programs.
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