Job Description :
Salesforce /Marketing cloud admin

Mandatory Skill :

· Overall Experience of 5 to 8 years in Salesforce Service Cloud and Marketing Cloud applications - Experience with Lightning, Visual Force, JavaScript and Apex controllers.

· Highly experienced with Salesforce Marketing Cloud including Journey Builder, Journey Creation and Data Extensions.

· Hands-on experience developing and supporting campaigns on SFMC, including Journey Builder, Automation studio and Email Studio.

· Hands-on experience in SFMC campaign optimization, Salesforce customization and campaign testing.

· Knowledge in Audience Builder.

· Create A/B and multivariate testing based on criteria such as segmentation and Filters.

· Create business rules and queries to develop advanced segmentation.

· Ability to report on Support Incidents, Problem tickets and ensure tickets are closed on timely fashion.

· Participate in daily monitoring and analyzing of application logs, troubleshooting any failures and working closely with the internal development team to identify resolutions.

· Support testing and ensuring quality of the software is maintained as per the requirements.

· Salesforce admin certification is preferred.

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