Job Description :
Client: MNC
Location: Urbandale, IACan Consider Virtual / Remote
Skills: Marketing Automation, Salesforce Marketing Cloud, mail integration, Social Media Integration, AMPSCRIPT, SQL
Job type: Contract
Contract duration: 4+ Months

Visa requirement: US citizens and Greencard holders


Job Description:

The Salesforce Marketing Cloud Specialist will execute Campaign Management, Campaign Execution and Marketing Analytics leveraging the Salesforce Marketing Cloud. This team member will collaborate with the Marketing teams and the business divisions to support and execute marketing automation (Marketing Cloud/ExactTarget) for direct to consumers and client’s marketing campaigns to enhance the overall marketing impact initiatives. Ideally, the Salesforce Marketing Cloud Marketing Manager will be responsible for building customer journeys within Salesforce Marketing Cloud and optimizing Marketing Cloud’s automation tools for various digital marketing channels (B2C, B2B2C and Social

This position will also have a focus on marketing cloud campaign analytics tied to sales and on-site website performance associated to email management and website (Google Analytics activities


Specific experience in:

Certified Marketing Cloud Consultant or Certified Email Specialist
Strong knowledge of developing AMPSCRIPT code and Script to implement personalization
Expert knowledge of responsive email development principles and ability to create HTML content to work across different browsers and email programs
At least 2 to 3 years of experience in Salesforce Marketing Cloud/ExactTarget development and implementations skills
Experience in implementing Marketing Cloud Automations, Marketing Cloud Text (SMS), Push Notifications, Journey Builder.
Experience in implementing Marketing Cloud Connector for objects to sync data into a Data Extension in the Marketing Cloud
Experience in Developing Reusable components in Marketing Cloud and setting up Triggered - real-time emails and text notifications
Experience with CSS and HTML for email creation within Marketing Cloud and Adobe Experience Manager
Knowledge of basic SQL, including join statements
Experience in Managing account configurations Configuring Roles and Business Units
Exposure to Contact Builder, Audience Builder, Journey Builder and Predictive intelligence (preferred)
Strong writing skills with the ability to create documentation for both business and technical stakeholders
Troubleshoot issues related to HTML templates,
             

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