Omnichannel Analytics Consultant
Full-Time / FTE with WinWire
REMOTE / Work From Home - PST preferred
Salary Market/Flexible
Client: Pharma
We are seeking a highly skilled Omnichannel Analytics Consultant to join our team, responsible for conducting comprehensive fact-finding missions, analyzing current states of Omnichannel analytics both in the US and Ex-US markets. Possess strong analytical capabilities, strategic thinking, and exceptional communication skills to collaborate effectively with various business teams. Play a pivotal role in identifying gaps, recommending strategies, and implementing solutions to enhance our Omnichannel analytics capabilities across multiple brands. Project is based in Foster City, CA.
Key Responsibilities:
- Conduct thorough fact-finding missions to assess the current state of Omnichannel analytics, covering both US and Ex-US markets
- Catalog existing assets and websites related to Omnichannel analytics
- Engage with business teams to identify needs and expectations, capturing requirements for Omnichannel analytics
- Analyze captured needs and industry standards to recommend strategies and define the to-be state across channels for specific brands
- Define key performance indicators (KPIs) to be tracked across different levels, ensuring alignment with business objectives
- Determine the metrics necessary to build the identified KPIs, ensuring data accuracy and relevance
- Design and develop dashboards to effectively report on the identified KPIs, providing actionable insights to stakeholders
- Conduct SCO (Scenario, Considerations, and Outcomes) analysis to evaluate potential outcomes and align with business objectives
- Collaborate with business teams to mock up the end-product, ensuring alignment and obtaining necessary approvals
- Establish the potential return on investment (ROI) for Omnichannel analytics initiatives
- Define implementation roadmaps and plans to execute recommended strategies effectively
- Repeat similar exercises with other brands, utilizing insights and outputs from previous analyses to drive alignment and make necessary adjustments
- Provide ongoing support and engagement to business teams, ensuring the successful implementation and adoption of Omnichannel analytics solutions
Experience & Skills
- Proven experience in Omnichannel analytics, preferably in the Pharmaceutical or Healthcare/Medical or related industry
- Analytics strategy implementation, ROI analysis and implementation planning; Strategic thinking, problem-solving abilities
- Proficiency in Data visualization tools such as Tableau, Power BI, or similar platforms
- Familiarity with industry standards and best practices in Omnichannel analytics
- Ability to manage multiple projects simultaneously and prioritize effectively
- Strong analytical skills with the ability to translate complex data into actionable insights
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
Uhith Kumar K
Talent Acquisition Executive