Job Description :
SFMC, Implementation experience :



· Bachelor''s degree and/or equivalent combination of education and experience preferred.

· 4+ years in B2C or B2B digital marketing with a focus in email production/channel management.

· One to three years of day-to-day experience working with Exact Target/SF Marketing Cloud

· Strong quantitat ive skills for deeper analysis

· Comfor table with querying and logic as it relates to email journeys and audience segmentation

· Exceptional a ttention to detail

· Knowledge of HTML and CSS for email marketing.

· Knowledg e of CAN-SPAM and email marketing concepts

· Experience manag ing dynamic content and triggered emails

· Experience working in email delivery platforms such as Cheetahmail, Salesforce or Oracle, Adobe.

· Experience using digital proj ect management tools, such as Basecamp, Jira, Rally, etc.

· Experience im plementing web analytics tags ( Google Analytics) and URL parameters.

· Understand ing of secure HTTP (HTTPS) and URL construction (e.gappending parameters/values, URL encoded characters, etc

· SFMC Certification is a plus.