Job Description :
Opportunity for IBM Unica (5+ Yrs Experience setup Campagins in IBM Unica)

Contract : 6-12 Months

Job Details:
Must Have Skills
Able to design and create endtoend campaigns in marketing automation tool Apply analytics and insights to help maximize campaign outreach to relevant target groups by establishing best practices in marketing automation, email marketing, and email productio Effectively and efficiently communicate campaign development strategy to team of campaign developers
5 + years of experience in setting up Campagins in IBM Unica

Experience in IBM Unica sever setup with E-mail setup

Real time integration with SAP CRM

Evaluate the effectiveness of the on-going campaign(s) and overall success of the campaign.

Developing campaign strategy for both e-mail and SMS discussing with business/marketing team

Creating and monitoring campaigns in order to attain higher ROI

Creating campaigns using offers & promotions integrating with other systems.

Nice to have skills
Agile
Server setup

Detailed Job Description
5 years experience in designing and building marketing campaigns. Effectively and efficiently communicate campaign development strategy to team of campaign developersApply analytics and insights to help maximize campaign outreach to relevant target groups by establishing best practices in marketing automation, email marketing, and email production.Able to design and create endtoend campaigns in marketing automation tool

Minimum years of experience:5+
Certifications Needed :No

Top 3 responsibilities you would expect the Subcon to shoulder and execute Able to design and create endtoend campaigns in marketing automation tool Apply analytics and insights to help maximize campaign outreach to relevant target groups by establishing best practices in marketing automation, email marketing, and email productio Effectively and efficiently communicate campaign development strategy to team of campaign developers


Client : KAnand