Job Description :
Digital Content Strategist for state of Georgia
Location: Atlanta, GA
Duration: 12+ months
Req Id: 54137


Digital Services Georgia (DSGa), an office within the Georgia Technology Authority, is hiring for the position of User Experience Designer/Analyst.
The DSGa team creates and manages content for the state flagship website georgia.gov and supports a custom Drupal based Content Management System (CMS) platform supporting nearly 85 state agency websites.
In addition, the team is responsible for onboarding new agencies, partnering with agency customers to determine how the platform can best serve their content needs.
Over the next year we will be working on a project to replatform on Drupal 8 and migrate existing websites to digital platform with better defined content structures.

Position Summary:
As the Content Strategist for DSGa, you will be working with the DSGa team and state agencies to ensure Georgia’s websites follow best content practices by hosting on the state’s enterprise digital platform. As part of the DSGa team dedicated to content-first delivery approach, you will need to understand the business needs, map them to the end-user needs and work with agencies to create a content strategy for individual websites.

The content strategist will work with the DSGa content team to refine and advance our editorial vision and mission and help plan, produce, and analyze the written content for Georgia.gov. This role will help build our editorial calendar and written guidelines, as well as determine sources for content both internally and externally. This person may also be asked to create a network of state agency communication personnel and go-to influencers within the state, coordinate content, and show a strategic vision for Georgia.gov.

The best candidate is someone with experience in Drupal, and a passion for writing, content strategy, and promoting content on social media. This position is a resident content expert that can drive outreach efforts by creating content for all the existing channels between DSGa and state agencies. The position will need to be acquainted with web publishing best practices, accessibility, and social media. You should keep yourself updated with industry trends and best practices and translate that to how we as a state can lead by example within the realm of web solutions. You are a team player, and enjoy working closely with others to report, research, and explore solutions to challenges.

Responsibilities Include:
Act as a liaison between Digital Services Georgia and state agency content managers.
Be an active participant in planning and conducting content migrations for websites migrated from legacy system to the new digital platform.
Collaborate with identified agencies to create a content strategy and playbook the agency content managers can follow.
Conduct training for agency content managers using DSGa’s Content training materials and framework.
Determine and manage sources for content creation, both internally and externally.
Serve as an exemplary writer, consistent with Georgia.Gov’s tone and mission.
Should write clean, concise, well-polished content that includes factual pieces, articles, blogs, and social media updates.
Edit and proofread content produced by teammates, including conceptualizing the projects upfront and copy-editing prior to publishing.
Stay up-to-date with the latest industry trends, content performance metrics, and customer challenges in order to build a more effective editorial calendar.
Manage content and social media presence for the DSGa website.
Collaborate effectively with multi-disciplinary vendor teams to evaluate ongoing content enhancements in the face of technical constraints.
Participate in customer requirements gathering and discovery meetings. Support the acquisition team in presenting content strategy to stakeholders and executive leadership and gain buy in on proposed approach.
Be deeply familiar with DSGa goals and product roadmap.
Participate in internal projects as needed.
Required Skills / Experience:
The ideal candidate must be self-motivated with a proven track record in customer requirements gathering and documentation. Candidate must be organized and analytical, adept at working in a team environment, able to implement a project schedule, and able to handle multiple priorities in a fast moving environment.
5+ years of experience of content strategy and management.
Knowledge of web-based content management systems, background with Drupal 7 and 8 preferred.
Knowledge of industry best practices in writing for the web
Proven experience in plain language writing.
Proven experience participating in large projects with cross functional content, design, and development teams.
Strong presentation skills.
Ability to create content models and work with design and development teams.
Excellent interpersonal, written, and verbal communication skills.
Strong team player with significant collaborative work experience.
Familiarity with Agile (Scrum) project methodologies.
Excellent communication, interpersonal, and analytical skills including the ability to present content concepts clearly and persuasively to colleagues, partners, stakeholders, and especially to senior executives.
A portfolio demonstrating your ability to research, write, and gauge the impact of your contribution.
Familiarity with Social Media platforms.
Preferred Qualifications:
Experience in Information Sciences, Psychology or equivalent combination of education and experience.
Five or more years of experience managing content for non-profit or government organizations.
Understanding of conversational content.
Familiarity with JIRA or similar product management tools.
Experience conducting field studies.
Understanding of common software project management and development practices.
Examples of current Social Media management for organizations.


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Client : State of Georgia