Job Description :
Mandatory Technical Skills · Ability to work with multiple digital marketing tools
· Expertise in Digital marketing Tools – such as ExactTarget, Epiphany , Marketo
· Expertise in advanced MS Excel analysis
· Intermediate to advanced SQL skills
· Understanding of Analysis skills, Campaign ROI, effectiveness etc.
Desirable Technical Skills · Advanced MS Excel
· Hands on experience on more than one digital marketing platforms
Mandatory Functional Skills • Ability to multi-task and stakeholder management
Ability to thrive in a fast-paced, dynamic business environment
Extremely detail-oriented approach with strong analytical skills
Work with campaign response data and analyze for ROI and effectiveness
Extensive understanding of Digital Marketing
Excellent technical & analytical skills with strong marketing business acumen
Troubleshoot technical issues related to campaigns, list segmentation and other aspects of in-product marketing, as required
Desirable Functional Skills • Previous experience working with Digital Marketing Platforms
Passion to drive improvement in the overall customer experience
Previous experience in Copy editing
Customer focused / user empathy skills
Experience working across multiple groups and teams
Ability to present solutions/consult with Marketers